Mostly Markets
Subscribe
Stocks/Consumer Staples/Household Products

CloroxCLX

Household Products · Oakland, California · In the S&P 500
$88.00−0.76%After hours: $87.59 (−0.47%)At the close, 30 Oct · Prices from CNBC, may be delayed
▼ 20.5% over 1 year
Clorox over 1 yearDaily close, $, to 30 Oct 2026
$80$100$120Nov2026MarMayJulSep$88.00$80$100$120NovMarJul$88.00
Source: Nasdaq daily closes
Market value$10.64B
Price to earnings18.3x
Forward P/E15.5x
Dividend yield5.68%
Year to date−12.7%
One year−20.5%
Next earningsMon 2 Nov, after the close
SectorConsumer Staples
52-week range (closes)
$80.41$127.16

Quality and valuation

How Clorox compares with other consumer staples stocks. A description, not a recommendation.

Clorox and 7 household products peers. Across: valuation (P/E) against the sector. Up: business quality against the sector. Hover or tap a logo for its numbers.

Business quality: weaker than mostValuation: in line with its sector

A weaker business than most consumer staples companies, priced about in line with them.

Clorox trades at 15.5 times the next 12 months of expected earnings, against a median of 16.6x for the 35 consumer staples stocks we cover. The quality score blends where it ranks on revenue growth, gross margin, operating margin and free-cash-flow margin (net margin for banks and insurers) over the last 12 months, from SEC filings.

  • Revenue grew slower than the sector median: −3.7% vs +4.9%
  • Keeps more of each sale (gross margin): 43.8% vs 40.5%
  • Turns less of its sales into cash: 5.6% vs 10.3%
  • Keeps more of its revenue as profit (net margin): 11.2% vs 7.5%
CLX trades at 15.5x forward earnings, below the sector medianForward p/e, Household Products peers
MO13.5xCLX15.5xPEP16.4xPG23.6xPM24.5xKO27.7xWMT41.1xCOST44.4xSector median 16.6xMO13.5xCLX15.5xPEP16.4xPG23.6xPM24.5xKO27.7xWMT41.1xCOST44.4xSector median 16.6x
Source: CNBC quotes; Mostly Markets
At 14.3x earnings, CLX is cheaper than its average since Apr 2024Price over the last 12 months of reported (GAAP) diluted EPS
P/EUsual range (±1 s.d.)
20x40x60xAverage 34.7x2025202614.3x25x50x75xAverage 34.7x2025202614.3x
Source: Nasdaq prices; SEC filings

Financials

From Clorox's SEC filings, through the quarter ending 31 Mar 2026. Hover or tap a bar for its value.

Revenue grew 0.1% from a year earlierQuarterly revenue, $bn, latest Q3 ’26
$0.0bn$0.5bn$1.0bn$1.5bnQ4 ’24Q2 ’25Q4 ’25$1.7bnQ3 ’26$0bn$1bnQ4 ’24Q2 ’25Q4 ’25$1.7bnQ3 ’26
Source: SEC filings
Growth sped up to +0.1% last quarterRevenue growth, year on year, %
0%20%Q4 ’24Q2 ’25Q4 ’250.1%Q3 ’260%20%Q4 ’24Q2 ’25Q4 ’250.1%Q3 ’26
Source: SEC filings
Free cash flow was $380 million over 12 monthsQuarterly free cash flow (operating cash flow minus capex), $m
$0m$200mQ4 ’24Q2 ’25Q4 ’25−$165mQ3 ’26$0m$200mQ4 ’24Q2 ’25Q4 ’25−$165mQ3 ’26
Source: SEC filings
Diluted EPS was $1.54 last quarterQuarterly diluted earnings per share, $
$0$1$2Q4 ’24Q2 ’25Q4 ’25$1.54Q3 ’26$0$1$2Q4 ’24Q2 ’25Q4 ’25$1.54Q3 ’26
Source: SEC filings
Last 12 monthsCLXSector median
Revenue growth−3.7%+4.9%
Gross margin43.8%40.5%
Free cash flow margin5.6%10.3%
Price to earnings18.3x24.5x

Stories on Clorox

We haven't written about Clorox yet. Follow it, and its first story will show under My stocks on the front page.

Similar companies

Household Products, by market value.

CompanyPriceTodayYTDValue
WMTWalmart$123.51+1.86%+10.9%$980B
COSTCostco$1,012.28+1.78%+17.4%$449B
KOCoca-Cola$94.08+1.36%+34.6%$405B
PGProcter & Gamble$161.57+0.61%+12.7%$374B
PMPhilip Morris International$208.79+0.14%+30.2%$325B
PEPPepsiCo$137.34+2.65%−4.3%$187B
MOAltria$78.03+1.67%+35.3%$130B
MNSTMonster Beverage$47.34+2.14%+23.5%$92.60B