Mostly Markets

ServiceNowNOW

Systems Software · Santa Clara, California · In the S&P 500
Solid business
$105.12−4.15%After hours: $105.35 (+0.21%)At the close, 30 Oct · Prices from CNBC, may be delayed
▼ 42.3% over 1 year
ServiceNow over 1 yearDaily close, $, to 30 Oct 2026
$150Nov2026MarMayJulSep$105.12$150NovMarJul$105.12
Source: Nasdaq daily closes
Market value$109B
Price to earnings75.7x
Forward P/E23.9x
Dividend yield–
Year to date−31.4%
One year−42.3%
Next earningsNot scheduled
52-week range (closes)
$83.00$186.94

Quality and valuation

How ServiceNow compares with other information technology stocks. A description, not a recommendation.

ServiceNow and 7 systems software peers. Across: valuation (P/E) against the sector. Up: business quality against the sector. Hover or tap a logo for its numbers.

Business quality: about averageValuation: in line with its sector

An average business among information technology companies, priced about in line with them.

ServiceNow trades at 23.9 times the next 12 months of expected earnings, against a median of 22.2x for the 99 information technology stocks we cover. The quality score blends where it ranks on revenue growth, gross margin, operating margin and free-cash-flow margin (net margin for banks and insurers) over the last 12 months, from SEC filings.

  • Revenue grew faster than the sector median: +21.8% vs +20.6%
  • Keeps more of each sale (gross margin): 73.1% vs 61.5%
  • Less profitable (operating margin): 9.7% vs 17.0%
  • Turns more of its sales into cash: 30.8% vs 21.7%
NOW trades at 23.9x forward earnings, above the sector medianForward p/e, Systems Software peers
NOW23.9xMSFT26.5xTWLO33.2xFTNT38.0xZS48.7xPANW87.5xCRWD177.1xRBRK253.4xSector median 22.2xNOW23.9xMSFT26.5xTWLO33.2xFTNT38.0xZS48.7xPANW87.5xCRWD177.1xRBRK253.4xSector median 22.2x
Source: CNBC quotes; Mostly Markets
At 75.6x earnings, NOW is cheaper than its average since Oct 2024Price over the last 12 months of reported (GAAP) diluted EPS
P/EUsual range (±1 s.d.)
50x100x150xAverage 105.7x2025202675.6x50x100x150xAverage 105.7x2025202675.6x
Source: Nasdaq prices; SEC filings

Financials

From ServiceNow's SEC filings, through the quarter ending 30 Sep 2026. Hover or tap a bar for its value.

Revenue grew 20.5% from a year earlierQuarterly revenue, $bn, latest Q3 ’26
$0bn$2bn$4bnQ4 ’24Q2 ’25Q4 ’25$4.1bnQ3 ’26$0bn$2bn$4bnQ4 ’24Q2 ’25Q4 ’25$4.1bnQ3 ’26
Source: SEC filings
Growth slowed to +20.5% last quarterRevenue growth, year on year, %
0%10%20%Q4 ’24Q2 ’25Q4 ’2520.5%Q3 ’260%10%20%Q4 ’24Q2 ’25Q4 ’2520.5%Q3 ’26
Source: SEC filings
Operating margin was 9.4% last quarterOperating income as a share of revenue, %
0%5%10%15%Q4 ’24Q2 ’25Q4 ’259.4%Q3 ’260%10%Q4 ’24Q2 ’25Q4 ’259.4%Q3 ’26
Source: SEC filings
Free cash flow was $4.8 billion over 12 monthsQuarterly free cash flow (operating cash flow minus capex), $bn
$0.0bn$0.5bn$1.0bn$1.5bn$2.0bnQ4 ’24Q2 ’25Q4 ’25$0.8bnQ3 ’26$0bn$1bn$2bnQ4 ’24Q2 ’25Q4 ’25$0.8bnQ3 ’26
Source: SEC filings
Last 12 monthsNOWSector median
Revenue growth+21.8%+20.6%
Gross margin73.1%61.5%
Operating margin9.7%17.0%
Free cash flow margin30.8%21.7%
Price to earnings75.7x33.1x

Stories on ServiceNow

Saturday, 31 October
The Daily

Intel's Worst Day Since 1974 Capped the Nasdaq's Worst Month Since March 2025

Five big companies lost about a quarter or more of their value this week on soft outlooks, and the Nasdaq ended October down about 5.3%. The week in eight charts.

INTC▼ 28.6%
A collage of a cracked computer chip falling off a cliff made of red candlesticks
Friday, 30 October
Big movers

Stocks Making the Biggest Moves This Week: Reddit, ServiceNow, F5, Fortinet and Intel

Reddit plunged 36.4% this week on a soft forecast, and ServiceNow, F5, Fortinet, and Intel each lost about a quarter or more of their value after their own disappointing outlooks.

RDDT▼ 29.2%
Five dominoes toppling across a rooftop
Thursday, 29 October
Why it moved

ServiceNow (NOW) Stock Has Its Worst Day on Record After a Soft Forecast

ServiceNow plunged 27.0% on Thursday after forecasting 18.5% growth in a key measure of future sales, slower than the 21% it just reported and below estimates.

NOW▼ 26.9%
A collage of an office conveyor belt of paperwork snapping in half as a red chart line dives

Similar companies

Systems Software, by market value.

CompanyPriceTodayYTDValue
MSFTMicrosoft$521.91−1.55%+7.9%$3.88T
PANWPalo Alto Networks$365.87−3.86%+98.6%$299B
CRWDCrowdStrike$250.43−4.10%+113.7%$256B
FTNTFortinet$136.08−2.17%+71.4%$99.84B
ZSZscaler$237.83−4.03%+5.7%$38.78B
TWLOTwilio$205.03−15.24%+44.1%$31.49B
RBRKRubrik$124.15−7.09%+62.3%$25.74B
GENGen Digital$29.13+3.30%+7.1%$17.44B