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Zebra TechnologiesZBRA

Electronic Equipment & Instruments · Lincolnshire, Illinois · In the S&P 500
Cheaper than peers
$361.26−4.27%After hours: $344.69 (−4.59%)At the close, 30 Oct · Prices from CNBC, may be delayed
▲ 33.4% over 1 year
Zebra Technologies over 1 yearDaily close, $, to 30 Oct 2026
$200$300Nov2026MarMayJulSep$361.26$200$300NovMarJul$361.26
Source: Nasdaq daily closes
Market value$17.09B
Price to earnings33.0x
Forward P/E17.3x
Dividend yield–
Year to date+48.8%
One year+33.4%
Next earningsTue 3 Nov, before the open
52-week range (closes)
$199.30$391.00

Quality and valuation

How Zebra Technologies compares with other information technology stocks. A description, not a recommendation.

Zebra Technologies and 6 electronic equipment & instruments peers. Across: valuation (P/E) against the sector. Up: business quality against the sector. Hover or tap a logo for its numbers.

Business quality: weaker than mostValuation: cheaper than most

A weaker business than most information technology companies, priced below most of them.

Zebra Technologies trades at 17.3 times the next 12 months of expected earnings, against a median of 22.2x for the 99 information technology stocks we cover. The quality score blends where it ranks on revenue growth, gross margin, operating margin and free-cash-flow margin (net margin for banks and insurers) over the last 12 months, from SEC filings.

  • Revenue grew slower than the sector median: +12.7% vs +20.6%
  • Keeps less of each sale (gross margin): 49.6% vs 61.5%
  • Less profitable (operating margin): 14.7% vs 17.0%
  • Turns less of its sales into cash: 15.5% vs 21.7%
ZBRA trades at 17.3x forward earnings, below the sector medianForward p/e, Electronic Equipment & Instruments peers
MU5.0xNVDA16.9xZBRA17.3xAVGO18.8xTSM19.8xMSFT26.5xAAPL37.4xAMD44.8xSector median 22.2xMU5.0xNVDA16.9xZBRA17.3xAVGO18.8xTSM19.8xMSFT26.5xAAPL37.4xAMD44.8xSector median 22.2x
Source: CNBC quotes; Mostly Markets
At 33.1x earnings, ZBRA is cheaper than its average since Jul 2024Price over the last 12 months of reported (GAAP) diluted EPS
P/EUsual range (±1 s.d.)
20x40x60x80xAverage 37.7x2025202633.1x25x50x75xAverage 37.7x2025202633.1x
Source: Nasdaq prices; SEC filings

Financials

From Zebra Technologies's SEC filings, through the quarter ending 4 Jul 2026. Hover or tap a bar for its value.

Revenue grew 20.4% from a year earlierQuarterly revenue, $bn, latest Q2 ’26
$0.0bn$0.5bn$1.0bn$1.5bnQ3 ’24Q1 ’25Q3 ’25$1.6bnQ2 ’26$0bn$1bnQ3 ’24Q1 ’25Q3 ’25$1.6bnQ2 ’26
Source: SEC filings
Growth sped up to +20.4% last quarterRevenue growth, year on year, %
0%10%20%30%Q3 ’24Q1 ’25Q3 ’2520.4%Q2 ’260%20%Q3 ’24Q1 ’25Q3 ’2520.4%Q2 ’26
Source: SEC filings
Operating margin was 20.6% last quarterOperating income as a share of revenue, %
0%10%20%Q3 ’24Q1 ’25Q3 ’2520.6%Q2 ’260%10%20%Q3 ’24Q1 ’25Q3 ’2520.6%Q2 ’26
Source: SEC filings
Free cash flow was $904 million over 12 monthsQuarterly free cash flow (operating cash flow minus capex), $m
$0m$100m$200m$300mQ3 ’24Q1 ’25Q3 ’25$198mQ2 ’26$0m$200mQ3 ’24Q1 ’25Q3 ’25$198mQ2 ’26
Source: SEC filings
Last 12 monthsZBRASector median
Revenue growth+12.7%+20.6%
Gross margin49.6%61.5%
Operating margin14.7%17.0%
Free cash flow margin15.5%21.7%
Price to earnings33.0x33.1x

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